The apartments are all centrally located, 350m along the canals from the International Convention Centre (ICC), the National Indoor Arena (NIA) and Broad Street. Birmingham New Street train station and the world-renowned Bullring shopping and leisure complex are 10 minutes' walk away.odern apartments in the city centre. Relax with the additional space and comfort. Whether its for business or leisure, this is an excellent hotel alternative and an ideal choice for a short or long stay.