This conference hotel enjoys a central location. It lies within the tourist zone and is just 100 metres from the city centre and 250 metres from the beach. The immediate vicinity features shops, restaurants, bars, pubs, nightlife spots and public transport links. The hotel is also close to Birds Valley and is within walking distance of the major points of interest. Agadir fishing port is 1 km away. The beach hotel's entrance and public areas have been renovated in a Moroccan design and all of the guest rooms were recently renovated in a modern style. The establishment is fully air-conditioned and provides conference facilities and other perks useful for guests on business trips. The hotel has a buffet restaurant and a range of bars where dinner and refreshments can be enjoyed. The hotel also offers diverse land and water-based leisure activities.